Free shipping on orders over $75

Held, not squeezed

Support shouldn't feel like an apology.

The CurveHug holds you the way support should feel โ€” secure, weightless, dig-free. A cross-back that works as hard as you do and looks even better leaving.

Sculptural support, in motion
The cross-back detail of the CurveHug bra
The CurveHug Sports Bra โ€” view 1

Best Seller

The CurveHug Sports Bra

$34.99 CAD

โ˜…โ˜…โ˜…โ˜…โ˜…

Colour โ€” Blackout

True to size ยท tested on real women XSโ€“XL ยท between sizes? Size up for softness, down for sculpt.

Only 5 left in Blackout /

Free shipping over $75 ยท 30-day returns ยท charged in your local currency at Shopify checkout

Real support. Real comfort. Zero compromise. The Naked Feel Cross Back Fitness Bra is engineered for women who want a bra that actually does its job โ€” staying in place while feeling like it's barely there. The cross-back design distributes support evenly while the seamless construction eliminates every pressure point. โ€ข Cross-back design โ€” secure support that stays put โ€ข Seamless & zero-chafe โ€” smooth against your skin all session long โ€ข Medium support โ€” ideal for gym, yoga, Pilates, and HIIT โ€ข 4-way stretch Nylon/Elastane โ€” moves freely with you โ€ข Moisture-wicking โ€” stays dry under pressure โ€ข Removable padding โ€” wear it your way True to size. Complete the set: Pair with the Naked Feel Impact Leggings โ€” use code COMPLETESET15 for 15% off both.

โ€œThe strongest thing you'll wear today isn't confidence. It's what helps you find it.โ€

The CurveHug โ€” Love Your Curve

Why it works

Engineered in the details you feel.

30

variants across shades & sizes

0

clasps, wires or tags

10k

run-tested support

Before

Red lines on your shoulders. The two-bra trick for anything harder than a walk. Peeling it off like a chore.

After

One bra, all session, no marks. You stretched your arms at the end and simplyโ€ฆ forgot about it.

The confidence story

The foundation garment, reconsidered

Every woman knows the ritual of removing a bad sports bra โ€” the marks, the relief, the quiet resentment. We consider that a design failure of an entire industry.

The CurveHug started from a different question: what if support felt like being held, not contained? Hundreds of fittings later, across every size we make, this is the answer.

Worn, washed, vouched for.

โ˜…โ˜…โ˜…โ˜…โ˜… verified buyers

โ˜…โ˜…โ˜…โ˜…โ˜…

Wie eine zweite Haut

โ€œThe CurveHug holds everything without crushing anything. I ran 10k and forgot I was wearing it. Bought two more the same evening.โ€
Sofia M. ยท Berlin, DE ยท Size Mโœ“ Verified

The CurveHug Sports Bra

โ˜…โ˜…โ˜…โ˜…โ˜…

Finally a brand that gets curves

โ€œHigh waist that doesn't roll down. A bra that doesn't dig. I've spent years altering activewear to fit my body โ€” this is the first brand where I didn't have to.โ€
Keisha W. ยท New York, US ยท Size XLโœ“ Verified

The CurveHug Sports Bra

Made for

Your kind of moving.

RunningStrengthYogaSpinEvery day underneath

The CurveHug, answered.

Medium-to-high for most sizes โ€” secure through running and HIIT, with testers up to XL running 10k comfortably.

Yes โ€” no clasps. The cross-back is stretch-engineered to go on easily and still hold firm in motion.

Light contour cups are sewn in โ€” no escaping pads in the wash, no origami after.

Complete the look

Free shipping over $75

30-day easy returns

Fit guarantee

Secure Shopify checkout